Reference
Glossary
The terms used in Leitagu and in this hub, with their Estonian equivalents as they appear in the app.
Updated 16 October 2026View as Markdown
This glossary defines the terms used in Leitagu and in this hub, with the Estonian word the app uses for each. It covers Leitagu's own concepts, furniture types, materials and wood, tone and finish, style and details, rooms, availability, the partner app for stores, and the team's own tools. The Estonian terms are the labels from the apps' fixed vocabulary and interfaces, so they are also what shoppers, stores and the team see in Estonian.
Leitagu concepts
| Term | Estonian | Meaning |
|---|---|---|
| Leitagu | Leitagu | The product. Estonian for "let it be found". Formerly called Sobib. |
| Chat | vestlus | One conversation about one search. A person can have several at once. |
| Guided questions | — | Up to four short questions (what, size, budget, how soon) plus the city, each with tap-to-answer chips. See How it works. |
| Show results now | Näita tulemusi kohe | Skips the remaining questions. |
| Filter chip | — | A visible, editable setting such as "Width ≤ 140 cm". Tapping × removes it. |
| Reference | viide | The look to match: from a description, a piece in your room, a product ("More like this") or the room's overall look. "Back to the original reference" is "Tagasi algse viite juurde". |
| What should match | Sobita | Tone and colour (toon/värv), style (stiil), or both (toon ja stiil). Changes the weights in matching. |
| Match strictness | Täpsus | Exact (täpne) or close (sarnane). Exact weights tone, undertone, finish, colour and material more and drops weak matches. |
| Strict filter | — | A condition a product must meet to appear at all: category, store, sale, flat-pack, availability and others. |
| Limit | — | A maximum width, depth, height or price. Products slightly over a limit can appear as near misses. |
| Near miss | Veidi üle sinu piiri | A product at most 12% over a size or price limit, shown last and labelled with how much it is over. |
| Very close / Close / Other options | Väga sarnased / Sarnased / Muud valikud | Result groups by match score: 75% and up, 50–74%, under 50%. |
| Match score | Sobivus | The weighted similarity between the reference and a product, shown as "Match 82%" (Sobivus 82%). |
| Why it matches | — | The one-line reason on each result, built only from attributes that actually match. |
| More like this | Rohkem sarnaseid | Makes a product the new reference while keeping category, size and budget. |
| Assumed | Eeldasin | The list of things Leitagu assumed because you didn't set them, such as "no size limit". |
| Room | tuba | A saved model of a real room: size, colours, windows, doors and furniture. Reusable in any chat. |
| Template | mall | A ready-made room to start from: living room, dining room, bedroom or empty room. |
| Existing / planned piece | olemasolev / plaanitud | A piece already in the room, or one you intend to add. Kept products are saved as planned pieces. |
| Free wall stretch | — | A part of a wall with no furniture in front of it and no door swing, with a height limit if it is under a window. |
| Preview | eelvaade | A product shown in the 3D room but not saved to it yet. |
| Keep in room | Jäta tuppa | Saves a product to the room as a planned piece. The badge then says "In room" (Toas). |
| What could go here? | Mida siia lisada? | Asks for suggestions of what to add to the linked room. |
| Favourites | Lemmikud | Saved products, with any price change since saving. |
| Open in store | Ava poes | Opens the store's own product page through a Leitagu link that records the click. |
| Store click | poodi suunamine | One click from Leitagu to a store's product page through the "Open in store" link. The partner app calls it a store visit (Poodi suunatud). See Analytics definitions. |
| Example data | näidisandmed | Made-up products, prices, stock and delivery times used until stores supply real data. Each such product is marked "Example product" (Näidistoode). |
| Fixed vocabulary | — | The closed list of values Leitagu uses for every attribute, for store products, room pieces and search alike. |
| Claude connection | — | The server's access to Claude, Anthropic's AI model, used to read free text and room photos. Without it, a keyword parser reads messages and photo analysis is off. |
| Product feed | tootevoog | A file or URL in which a store publishes its products and their details, for example for Google Shopping. |
| CIELAB, ΔE | — | A colour space designed to match how people see colour differences, and the distance between two colours in it. Leitagu uses the simple CIE76 form of ΔE. |
Furniture types
The first eight are the categories Leitagu searches. The rest can appear as pieces in a room.
| English | Estonian |
|---|---|
| Sideboard | puhvetkapp |
| Chest of drawers | kummut |
| Cabinet | kapp |
| TV unit | TV-alus |
| Shelf, bookcase | riiul (raamaturiiul) |
| Dining table | söögilaud |
| Coffee table | diivanilaud |
| Side table | abilaud |
| Storage furniture (all) | hoiumööbel |
| Wardrobe | riidekapp |
| Desk | kirjutuslaud |
| Chair | tool |
| Armchair | tugitool |
| Sofa | diivan |
| Bed | voodi |
| Rug | vaip |
| Plant | taim |
| Lamp | lamp |
In free text, Leitagu also understands "kohvilaud" as a coffee table and "öökapp" (bedside table) as a side table.
Materials
| English | Estonian | Meaning |
|---|---|---|
| Solid wood | täispuit | Made of solid pieces of wood. "Massiiv" and "päris puit" are understood too. |
| Veneer | spoon | A thin layer of real wood glued onto a board. Counts as close to solid wood in matching. |
| Foil, laminate | kile, laminaat | A printed film or laminate on chipboard or MDF, often with a wood pattern. Flagged "Wood-look foil, not real wood" when it imitates wood. |
| Painted MDF | värvitud MDF | Fibreboard with a painted surface. |
| Metal, glass | metall, klaas | Non-wood materials. |
Wood species
| English | Estonian |
|---|---|
| Oak | tamm |
| Ash | saar |
| Beech | pöök |
| Birch | kask |
| Pine | mänd |
| Walnut | pähkel |
| Teak | tiik |
| Acacia | akaatsia |
| Painted, no wood | värvitud, puiduta |
Tone and undertone
Tone (toon) is how light or dark a surface is, on six steps:
| English | Estonian |
|---|---|
| White-washed | valgendatud |
| Very light | väga hele |
| Light | hele |
| Medium | keskmine |
| Dark | tume |
| Very dark | väga tume |
Undertone (alatoon) is the colour cast underneath the tone. Two light oaks can differ: one yellowish, one greyish.
| English | Estonian |
|---|---|
| Warm (yellow, orange) | soe |
| Reddish | punakas |
| Neutral | neutraalne |
| Cool, greyish | külm, hallikas |
Finish
Finish (viimistlus) is how the surface is treated.
| English | Estonian | Family used in matching |
|---|---|---|
| Matte | matt | Matte |
| Oiled | õlitatud | Matte |
| Waxed | vahatatud | Matte |
| Textured | struktuurne | Matte |
| Satin | poolmatt | Satin |
| Lacquered | lakitud | Satin |
| Painted | värvitud | Satin |
| Gloss | läikiv | Gloss |
Style
| English | Estonian |
|---|---|
| Scandinavian | skandinaavia |
| Mid-century | 60ndate (mid-century) |
| Modern | modernne |
| Industrial | tööstuslik |
| Rustic | maalähedane |
| Classic | klassikaline |
| Japandi | japandi |
| Boho | boho |
Handles, legs and fronts
| English | Estonian |
|---|---|
| Handles | käepidemed |
| Handle-less | käepidemeta |
| Knobs | nupud |
| Bar handles | varbkäepidemed |
| Cup handles | kausskäepidemed |
| Recessed grips | süvistatud |
| Leather loops | nahkaasad |
| Handle colour | käepideme värv |
| Legs | jalad |
| Tapered wooden legs | koonilised puitjalad |
| Hairpin metal legs | metallist juuksenõelajalad |
| Straight legs | sirged jalad |
| Sled or frame legs | raamjalad |
| Plinth | sokkel |
| Wall-hung | seinale kinnitatav |
| Castors | rattad |
| Fronts | esikülg |
| Flat doors | siledad uksed |
| Shaker doors | raamuksed |
| Ribbed front | riffeldatud esikülg |
| Glass doors | klaasuksed |
| Cane doors | punutud uksed |
| Sliding doors | lükanduksed |
| Open shelving | avatud riiulid |
| Drawers | sahtlid |
Rooms
| English | Estonian |
|---|---|
| Living room | elutuba |
| Dining room | söögituba |
| Bedroom | magamistuba |
| Home office | kodukontor |
| Hallway | esik |
| Kids' room | lastetuba |
| Other room | muu tuba |
| Wall | sein |
| Back wall | tagasein |
| Left wall | vasak sein |
| Floor | põrand |
| Window | aken |
| Door | uks |
| Window sill height | aknalaua kõrgus |
| Wall colour, floor colour | seina värv, põranda värv |
Availability and buying
| English | Estonian | Meaning |
|---|---|---|
| Take it home today | täna kaasa | In stock in a store in your city now. |
| See it in a store first | näha poes | On display (or in stock) in a store in your city. |
| Fast delivery | kiire tarne | Delivered within two weeks, unless you name another number of days. |
| Delivery time | tarneaeg | How long home delivery takes. |
| Home delivery | kojuvedu | Delivery to your home. |
| Stock | laoseis | How many are available, per city. |
| On display | näidis väljas | A sample is set up in the store to look at. |
| Sale, sale price | soodus, soodushind | A reduced price; the old price is shown too. |
| Cheapest first / Best match first | Odavamad enne / Parimad enne | Result order. |
| Flat-pack | ise kokkupandav | Delivered in parts for self-assembly. |
| Assembled | kokkupandud | Delivered ready to use. |
| Child and pet safe | lapse-/lemmikloomasõbralik | A filter. Products marked as not safe are left out; products without this information are shown as "not confirmed". |
Stores and the partner app
| Term | Estonian | Meaning |
|---|---|---|
| Partner app | Leitagu partnerile, partnerikeskkond | The app for furniture stores at partner.leitagu.ee: overview, products, data connections, team and settings. |
| Store | pood | A store's record in Leitagu. Every product belongs to one, and a store has its own team and data connections. |
| Owner, member | omanik, liige | Roles in a store's team. Owners also manage data connections, the team and store settings; members can view everything and correct products. |
| Invite link | kutse link | A link that gives one person access to a store in the partner app. It works once and expires after 14 days. |
| Data connection | andmeühendus | The link between a store's product data and Leitagu: Shopify, a product feed (tootevoog) or a CSV file. See the partner integrations guide. |
| Sync | sünkroonimine | One run of a data connection: read the source, create and update products, hide the ones gone from the source, and log the result. |
| Category mapping | kategooriate vastavus | A store's own category names linked to Leitagu's categories, for example "Hoiukapid" → sideboard. |
| Correction | parandus | A store's fix to a product's data, made in the partner app. Corrections are kept when the product syncs again. |
| Hidden product | peidus | A product shoppers don't see: hidden by the store, gone from its source, or without dimensions. |
| Impression | näitamine | A product appearing in a result list or a "What should I add?" suggestion. |
| Search | otsing | As a metric: one chat in which a store's products were shown. |
| Open | avamine | A shopper opening a product's details. |
| Tried in a room | proovitud toas | A shopper previewing a product in the 3D view of their room. |
| Store visit | poodi suunatud | A shopper going to the store's webshop through Leitagu's link. Same as a store click. |
| Data quality | andmete kvaliteet | How many of a store's products are visible, hidden for lack of dimensions, or missing other data. |
Every metric is defined in Analytics definitions.
The Leitagu team and the CRM
| Term | Estonian | Meaning |
|---|---|---|
| Admin app | halduspaneel | The team's app at admin.leitagu.ee: products, stores, users, read-only chats and rooms, and the log. |
| Audit log | logi | The record of sensitive admin actions, including every time an admin opens a user's chat, room or profile. |
| Research CRM | kliendiuuring | The team's tool at crm.leitagu.ee for researching and working with potential partner companies. See Internal CRM. |
| Lead | ettevõte | A company Leitagu might work with. The CRM lists leads under Companies (Ettevõtted). |
| Pipeline | müügitoru | The CRM board with one column per status, from new to partner. |
| Status | staatus | Where a lead is: new, researching, qualified, contacted, in talks, partner, not a fit or lost (uus, uurimisel, sobiv, ühendust võetud, läbirääkimised, partner, ei sobi, kaotatud). |
| Fit | sobivus | 1–5: how well a company suits Leitagu as a source of products shoppers can buy. 5 means it sells to Estonian consumers and has a confirmed webshop. |
| Priority | prioriteet | High, medium or low (kõrge, keskmine, madal): the suggested order of outreach. |
| Data confidence | andmete usaldusväärsus | How well a company's research facts are backed by sources: verified, partly verified or unverified. |
| Make a partner | tee partneriks | Creates a store in Leitagu for a CRM company and links the two. |