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Leitagu knowledge hub

What Leitagu is, where it stands today, and where to find each topic in this hub.

Updated 16 October 2026View as Markdown

Leitagu is a web app that helps people in Estonia find furniture from Estonian stores that goes with what they already own, fits their room and is available when they need it. You describe what you need or add your room, answer a few short questions, and get matching products with price, size, stock and a link to the store. This page explains Leitagu in brief and maps the rest of the hub.

What Leitagu is

The name is Estonian for "let it be found". The product was called Sobib before it was renamed.

Buying one more piece of furniture to go with what you have is slow. Wood tones and finishes are hard to compare from photos, every store names colours differently, and the products are spread across many websites. On top of that, you need to know whether the piece fits the wall and whether you can get it this week or only in two months.

Leitagu works as a chat. It asks up to four short questions (what, what size, what budget, how soon), understands free text in Estonian and English, and searches one catalogue of products from several stores. It compares tone, undertone, material, finish, style, legs, handles and fronts one by one, groups the results by how close they are, and explains each match in one line. You can model your room from a template, in an editor or from a photo, see a product in a 3D view of the room, and ask what else would fit in the free wall and floor space.

Leitagu does not sell furniture or take orders. Every product links to the store's own product page.

Where things stand (October 2026)

  • Built.
    • The shop (apps/web): accounts, several chats per person, reusable rooms, matching, "what should I add" suggestions, a 3D room view, availability filters and favourites, in Estonian and English.
    • The admin app (apps/admin): products, users, read-only views of chats and rooms, an audit log, and Stores, where the team creates stores and their invite links.
    • The partner app for stores (apps/partner): analytics, product corrections, data connections (Shopify, a product feed or a CSV upload) and team management.
    • The research CRM (apps/crm), loaded with a dataset of 99 Estonian furniture companies and 10 organisations.
    • This knowledge hub (apps/docs).
  • Not real yet. All 50 products, prices, stock levels, store cities and delivery times in the shop are example data, and the app labels them as such. No real store has connected or supplied data yet. An outreach email to stores is drafted.
  • Planned. Real products from stores that connect, use without an account, price-drop and new-match alerts, shared lists for couples, and matching that also uses product images. See What is not built yet.

Map of the hub

Section Page What it answers
Product Why Leitagu exists What problem in the Estonian furniture market we address, why now, and what we believe.
Product Problems Leitagu solves Six concrete shopper problems: what people do today, what Leitagu does, and what is still unsolved.
Product Who Leitagu is for Shopper segments, stores of different sizes and the Leitagu team, with their jobs and what success looks like.
Product How Leitagu works The shopper journey end to end, including how matching and suggestions work.
Product Product principles and non-goals The rules we design by and what we deliberately don't do.
For shoppers Shopper guide Practical steps and tips for getting good results.
For stores Why join Leitagu What stores get, what we ask for, and how money might work (not decided).
For stores Partner integrations guide How a store's products get into Leitagu: Shopify, a product feed or a CSV upload, field mapping and corrections.
For stores Analytics definitions Exactly what each number in the partner app means and how it is counted.
Platform Platform architecture The apps, the shared database, sessions, the chat engine, data flows, deployment and testing.
Platform Internal CRM The team's research CRM for potential partner companies, and its dataset.
Platform Reading this hub as an AI agent The Markdown, llms.txt and JSON versions of this hub.
Reference Glossary Terms used in Leitagu, with Estonian equivalents.
Reference FAQ Short answers for shoppers and for stores.

Technical sections

These go into more detail than the product pages:

How to read this hub

  • Every page starts with a short summary, so a page makes sense when read on its own.
  • Statements about how Leitagu behaves come from the code in apps/ and packages/ and the READMEs next to it. Anything planned but not built is marked as planned.
  • Every page is also available as Markdown at its address plus .md. /llms.txt indexes the hub, /llms-full.txt holds every page in one file, and /index.json lists the pages with their headings. See Reading this hub as an AI agent.
  • Estonian terms appear in parentheses, for example sideboard (puhvetkapp). The glossary lists them all.
  • The source documents behind these pages are in the repository: docs/leitagu-requirements.md (requirements and user stories), docs/leitagu-handover.md (decisions and build plan), docs/furniture-agent-estonia.md (research notes), docs/retailer-outreach-email.md (the pitch to stores) and data/research/README.md (the research dataset of potential partners).